Selecting The Right Shade of Foundation

Are you tired of wandering aimlessly through the makeup aisle, trying to figure out which shade of foundation matches your skin tone? Or have you given up entirely, settling for a “good enough” shade but not quite right?

Well, fear not! Selecting the right makeup shade for any skin tone is easier than you think. With a few simple tips and tricks, you'll be able to find your perfect match in no time.

First things first, you need to determine your skin's undertone. There are three main undertones: cool, warm, and neutral. Cool undertones have a pink or blue hue to them, warm undertones have a yellow or golden hue, and neutral undertones have a balance of both. An easy way to determine your undertone is by looking at the veins on your wrist. If they appear blue or purple, you likely have cool undertones. If they appear green, you likely have warm undertones. If you can't quite tell, you likely have a neutral undertone.

Once you've determined your undertone, you can begin searching for a shade that matches. It's important to note that you should test the shade on your jawline, not your wrist or hand. Your face can have a different shade than the rest of your body and testing on your jawline will give you a more accurate match.

If you're still having trouble finding the right shade, don't be afraid to ask for help. Our beauty experts are just a call or click away.

Another tip is to consider the formula of the makeup. Some formulas can appear darker or lighter on the skin, even if the shade matches. For example, a matte formula can appear darker than a dewy formula. Be sure to test out the formula and finish before making a purchase.

Lastly, don't be afraid to experiment with different shades and formulas. Makeup is meant to be fun, so don't stress too much about finding the "perfect" match. Try out different shades and finishes to see what works best for you and your skin.

In conclusion, selecting the right makeup shade for any skin tone is all about determining your undertone, testing the shade on your jawline, and considering the formula and finish. Don't be afraid to ask for help and experiment with different shades and formulas. With these tips in mind, you'll be able to find your perfect match and rock that flawless, Instagram-worthy makeup look.